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7 tips that make your attendees fall in love with the event

As an event organizer you know first-hand that no event is really about the world-class speakers and the high end production. Although both are extrem

Using an event management app, is it enough for digitalization?

Digitalization is the trendy keyword spread around for all kinds of industries. Yet, what is digitalization? Is it just data that you gather or is it

How to be efficient at networking: before, during and after an event

Being efficient at networking is one of the most important parts of events, it is a great possibility to meet people and develop your professional net

Matchmaking Advice from Jukka Kujala

It’s nearly 2020, and long gone are the days when networking was a simple matter of showing up to the right events and handing out business cards. I

3 Simple and Effective Steps to Maximise your Return on Event

Events are now more prominent than ever. Everywhere you go, every platform that you turn to, events are constantly in the midst of planning and rollin

Peter Vesterbacka advices on networking during the Coronavirus

The name COVID-19 has spread far and wide, earning a notorious reputation as one of the more infectious diseases we have lived to see. In fact, just t

Don’t fight change, embrace it!

During last month, I had more video calls than during all year before. I talked to different people from different countries but heard the same messag

New branding opportunities on expo selection!

How can we maximize branding and marketing in today’s world? As we all know, branding is an essential element in the event industry. Companies may a

10 Top Tips for Organizing Successful Virtual (Online) Events

If you’re an event planner, you know the rush that comes with planning the perfect gathering. There’s the search for the perfect venue, picking ta

Virtual Conversation Starter: How to Network at an Online Event

Do you have carefully selected breaking-the-ice phrases you would use when approaching new people at an event? “So, what brought you here today?”

What Matters at the End of the Day is Audience Engagement

The event's success depends on the attendee's satisfaction - that's common knowledge. But how to make the attendees happy? If you have ever attended a

How to Create an Online Event? From Idea to Execution.

How to Create an Online Event? From Idea to Execution. With companies shifting globally towards remote work, people are used to consuming

8 Hidden Gems of Deal Room - a Powerful Event Management Platform.

Nowadays, the event industry is thriving with an abundance of virtual event software. It can be dull to scroll through page after page of different ev

Hybrid Events Guide: Things to Consider When Planning a Hybrid Event

If we could take one key learning from more than a year of Covid-19, it would be this: virtual events are here to stay. We recently conducted research

Sustainability in the Events Industry

“You influence the world just by being a part of it” - Lucas Fraser, President of CEP To begin, it is important to note that sustainability is con

5 Simple Tips to Effective Experiential Marketing at in-person Events

It is no surprise that people want engaging content and they miss in-person experiences. People want human interactions. Recently, experiential market

Borders reopening: What can we expect in events industry?

We have missed out on a lot over the past year, from parties with friends to live events. As mentioned in our previous blog, in-person events are expe

6 Tips to Ensure Good Networking in Hybrid Events

With Hybrid being the Future, it is important to understand how networking works at hybrid events to create a positive experience throughout the entir

How to Choose the Best Event Platform?

While borders are reopening and live events are returning, it seems the future of events will remain hybrid. According to an article by Forbes (Scales

Event Industry Trends for 2022

The events industry size (Allied Market Research, 2021) is expected to reach $1,552.9 billion by 2028, registering a CAGR of 11.2% from 2021 to 2028.

What Metaverse means to the Event Industry

As borders start to reopen and restrictions are slowly lifted, we get closer to returning to a more regular way of life. In-person events are thus exp

9 Tips on How to Drive Leads as a Sponsor in Hybrid Events?

It is not news that obtaining leads in hybrid events is a challenge as many traditional lead generation techniques have become unnecessary. In a tradi

10 Common Mistakes You Want to Avoid in Your 2022 Hybrid Events

While hybrid events may be the best way to reach audiences in 2022, they also introduce a new set of challenges for event organizers. Satisfying the d

What to do when your event goes wrong?

Event planning naturally involves managing several variables at the same time. Events that add a virtual component to their experience carry several a

8 lessons learned from 2021 to increase engagement at events

Engagement is not a new concept, especially amongst event industry professionals. Engagement can be achieved in three areas (EventMB Studio Team &

Virtual Events Monetization Tips for 2022

According to a ResearchAndMarkets analysis (Research and Markets, 2021), the global virtual events market could reach $504.76 billion by 2028, with a

5 Tips for Hosting a Business Event after the Holiday Season

Despite the increased uncertainty (Heighton-Ginns & Race, 2021) and raised restrictions, many organizations are planning to host their upcoming

What is Event Management?

A Comprehensive Guide to Event Management Deal Room believes each event has a story to tell and must create a meaningful experience. A purposeful even

What is a Virtual Event? - The Ultimate Guide to a Successful Virtual Event

Introduction We have seen how effective virtual events can be in the ever-changing pandemic landscape. They provide value-added, engagement-driven exp

10 things to consider while organizing a hybrid event.

The Future is Hybrid. According to Global DMC Partners, 72% of event planners are moving into either a virtual or hybrid format for events in 2021. Ha

Report on Global Event Industry Trends

Just like the society, the event industry is always on the move, and event industry trends always reflect this. It has been growing rapidly. To cite,

Planning and Managing Recruitment Events with Digital Tools

Planning for an event is important and challenging but what about planning for a successful one? The Vital Role of Recruitment Event For job seekers,

Creating digital experiences with Sweden Demo Day

In the wake of difficult times, event organizers around the world are pursuing new courses of action and pushing through to make their activities more

5 tips to help host Successful Hosted Buyer Events

‘Hosted Buyer Programs’ or ‘Hosted Buyer Events’ is a term long known by many Event Organizers. For those of you who may not be so familiar wi

Lead Generation at In-Person Events

After a period of solely relying on virtual experiences due to environmental challenges, the rise of in-person experiences has begun to gain more popu

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